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Passing the Price Gauntlet with Strategic Accounts

As a strategic account manager, you take the long view in working with your customers to ensure that each of them gets the right solution. You invest time in evaluating your customer’s business and…

Are You Ready for a Usage-Based Pricing Model?

Usage-based pricing, or quantity-based pricing, is the next iteration of the subscription economy, especially for B2B software companies. If you’re considering how your company would fare with usag…

Data-driven Pricing Can Increase Your Profit

At Holden Advisors, we believe a value-based approach is the best way to set a fair price for your products and services. But data-driven pricing, when done right, will lift your profit margins in …

How to double your price and retain your customers

Is it possible to double your price and not lose any customers? Yep.

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