It’s a great time to be in sales
The reports on sales are bleak. Increasing numbers of buyers avoid interacting with salespeople. Remote work makes it more challenging for sellers to get face time with customers. Selling continues…
Reflections on the PPS Spring Conference
The Professional Pricing Society’s Spring Conference in Dallas was a deep dive into the world of pricing. The conference brought together over 400 pricing leaders from various industries, offering …
The farce of the fixed mindset
In many settings, leaders are taught to seek out those with growth mindsets and pursue them. We are taught to find opportunities for high performers who have these growth mindsets and manage out th…
Value selling to government agencies
If you’ve ever sold to the government, you know the feeling of getting beat down by the procurement process. It can be especially frustrating when you’re trying to increase the price of your produc…
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Holden Advisors is a team of experts in pricing and sales performance development.
We help our clients take control of their differential value and use it to transform their business.
