Teng Yang – Holden Advisors

AI Is Commoditizing SaaS: How to Protect Differentiation and Rethink Pricing

Written by Teng Yang on July 8, 2026. Posted in B2B Pricing.

AI is changing the economics of software companies. Capabilities that once justified a premium are increasingly available through general-purpose models and agents at a fraction of the cost. As these features become easier to replicate, traditional...

The 4 sneaky margin killers hiding in your cost to serve

Written by Teng Yang on December 3, 2025. Posted in B2B Pricing, Pricing, Pricing Strategy.

Massive cranes unload cargo containers at the Port of Virginia

As we evaluate a P&L, we often get a big picture top-down view of gross margin for the entire business. As an example, the business is chugging along at 40% margin; however, the story looks very different when you look at margin from the bottom...

How a quality of revenue analysis can drive growth

Written by Teng Yang on March 22, 2025. Posted in B2B Pricing, Pricing Strategy, Uncovering your Value.

Black and white digital analytics and forecasting photo

Not all revenue is created equal. Revenue from some deals generates strong profits and long-term growth, while others erode margins over time and stress your resources and team. Many commercial teams intuitively know that some deals are mispriced...

Value-based selling in higher education

Written by Teng Yang on February 21, 2025. Posted in Actionable Insights, B2B Pricing, Uncovering your Value.

Once in a while, we get a different type of project that gives us new ways to think about value-based selling. We recently had the pleasure of working with an organization that sells to higher education institutions. We had to think about the dynamic...

Author: Teng Yang

AI Is Commoditizing SaaS: How to Protect Differentiation and Rethink Pricing

The 4 sneaky margin killers hiding in your cost to serve

How a quality of revenue analysis can drive growth

Value-based selling in higher education

Sign Up for Insights

Quick Links