What Leaders Can Do to Build Trust
We live in an era of distrust.
People around the world are feeling more distrustful than ever of their governments and of big media organizations. In 2021, only 36% of Americans showed some sort of trust towards the media, and on…
Where Does Your Company Fall on the Customer Experience Pyramid?
Want to negotiate a winning deal? Learn the four basic buyer types and leverage the Customer Experience Pyramid to give yourself the winning edge.
How Value-Based Pricing Can Save the Customer Experience Industry
Each year, customer experience (CX) consultants release studies highlighting how impactful CX can be. The Temkin Group (a CX consultancy now owned by Qualtrics) published a study stating that companies earning $1 billion annually can expect to ear…
3 Essential Elements of a Successful Transformation
We’ve worked with many companies that are going through commercial transformations and, while I’m glad to see more and more companies adopting transformational efforts, the fact remains that many are doomed to fail.
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Holden Advisors is a team of experts in pricing and sales performance.
We help build and protect our clients’ pricing power by leveraging decades of expertise in negotiation, sales strategy, and value-based pricing.
