A wealth of candid,
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The Neuroscience Behind the Discount (And How to Stop)

| Emily Macaulay |
Salespeople have bad habits, just like the rest of us. We all know this. Perhaps one of a seller’s worst habits, however, is rampant discounting. This habit is insidious, hard to break, and do…
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The Next Lesson From Amazon: Push Your Customer’s Cart

| Erin Cihak |
In what has become a common occurrence over the past 15 years or so, Amazon announced it was entering a new business last week – retail grocery stores. Well, yes, they technically are in this busin…
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GEICO is Turning Me Into a Poker Player

| richardharrington |
I recently renewed my car insurance. It had been a few years since I’d changed the policy, and the cars were now half a decade older, so I decided to call GEICO to see if they could save me so…
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Apple One-Ups Amazon at the Negotiating Table

| Matthew Lydon |
Apple and Amazon stepped into the ring again recently, like B2B’s answer to Mayweather/Pacquiao, to cut a deal to finally land Apple’s newest products in Amazon’s marketplace on release day. In the…
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