A wealth of candid,
practical insights

(And this is just scratching the surface.)

Take Value to the Next Level

| Reed Holden |
It was a tough conversation but in the end, it was simple and quite insightful. It started with a client pushing back on price. We responded that it was going to cost us a lot to get the job done. …
Read More

Wayward Sales Veteran Comes Clean

| Alicia Shevetone | , ,
How many blog posts have you read that start with something like, “As a 20-year sales veteran, I’ve experienced …blah…blah…blah”?  It’s amusing how sellers use tenure as a crutch for complacen…
Read More

When was the last time you raised prices?

| Emily Macaulay |
The other day I was talking to the CEO of a small medical devices firm.  During the conversation, she let slip that she hadn’t raised her prices in 15 years! I almost had to pick my jaw up off the …
Read More

Profit Decoded

| Adele Mclean |
Recently I was talking with a few business partners about the latest business trends we see with clients. One hot topic is transformation! On any given day, another organization is appointing a new…
Read More

Subscribe Below

Recent Articles

Sign Up for Insights

Holden Advisors is a team of experts in pricing and sales performance.

We help build and protect our clients’ pricing power by leveraging decades of expertise in negotiation, sales strategy, and value-based pricing.

Quick Links

© Holden Advisors. All rights reserved | Privacy Policy