Winning with value when procurement plays hardball
When looking at your pricing, think about it through the lens of price setting and price getting.
Price setting is where you evaluate what to charge for your product or service based on the value it creates for your customers. That value …
Fix the kitchen well before you list: Private equity pricing renovations
When M&A activity is hot, deals move fast. It reminds me of the housing market a few years ago, when people were buying homes after a five-minute walkthrough or sight unseen via staged realtor pictures. Likewise, private equity investors were …
Responding to crises like an Air Force pilot
As I think about how to maintain my balance in these tumultuous times of politics, war, wild stock market fluctuations and more, I’m reminded of the mantra every US Air Force pilot learns at the beginning of pilot training:
Maintain aircraft c…
Top 5 themes from our 2024 podcast guests
We started hosting guests on If Prices Could Talk at the beginning of this year. It’s been a great journey, with lots of learnings for me through in-depth conversations with our clients, partners, and network. We’ve talked with executives and indu…
Sign Up for Insights
Holden Advisors is a team of experts in pricing and sales performance.
We help build and protect our clients’ pricing power by leveraging decades of expertise in negotiation, sales strategy, and value-based pricing.
