Flanking products: A true silver bullet in commercial strategy
Many businesses are dealing with stagnating sales right now. In a time where cost-cutting is rampant, your customers may also be asking for discounts and in some cases pausing or ending partnership…
[Video] Making the Inc. 5000 List
This morning, Holden Advisors earned a spot on Inc 5000’s list of America’s Fastest Growing Companies! It’s been a thrilling few years of expansion at the firm, and I sat down with President Brian …
How to accelerate B2B negotiations with Give-Gets
The negotiation table is a lawless place. You never know what will happen when the first number comes out, or the counteroffer, and so on. We recently had a partner tell us the discounting in …
Listening for gold: how this company rescued $100M in at-risk revenue
I recently had a client who lost nearly a dozen significant customers. They didn’t know why and asked us to help. They also requested that we review the relationship health of their Top 150 account…
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Holden Advisors is a team of experts in pricing and sales performance.
We help build and protect our clients’ pricing power by leveraging decades of expertise in negotiation, sales strategy, and value-based pricing.
