[Video] Pricing and selling as a cross-functional extreme sport
Winning a multi-million dollar deal can require a ton of resources. In this conversation, we take a tour of the extreme sport of pricing and selling when you’re working with multiple teams. How can teams identify, communicate, and defend their val…
[Video] Unpacking “cost to serve” for long and short term profitability
Today’s topic is understanding “cost to serve.” We have a big focus with our clients about profitability, and if you’ve been watching these videos, we’ve talked a lot about firing unprofitable customers. Understanding cost to serve is a big part o…
[Video] In volatile markets, profitability is king
This morning I sat down with Jeet Mukherjee to chat about strategies and tactics to increase profitability quickly as market volatility continues to be unpredictable. We also discuss where we’ve seen success with these strategies amongst our clien…
5 red flags that you’re about to lose an account
“Only the paranoid survive.” – Andrew Grove, former Intel CEO
We all love the good times. You’re cruising along, your strategic accounts are growing, and your business is thriving. What can go wrong? Even in the good times, danger is always lur…
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Holden Advisors is a team of experts in pricing and sales performance.
We help build and protect our clients’ pricing power by leveraging decades of expertise in negotiation, sales strategy, and value-based pricing.
