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Moving Beyond Big Data

| Reed Holden | , , ,
The purpose of “big data” is to give managers a clearer vision of something so they can make decisions about products, pricing and distribution. In pricing, it is generally around how customers buy…
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Managing Price Leakage – Which Customers are Not Pulling Their Weight?

| Reed Holden |
Over the years, we’ve done some pretty sophisticated analysis – customer profitability, segments, buying intent, and what it’s like to work with them. But being in my KISS mode today, I’d like to s…
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Who Is Winning at Sales Transformation? How Oracle is Taking the Lead

| Pete Morelli | ,
Commentary from WSJ Aug 17, 2017 “How Oracle Engineered Its Sales Staff for the Cloud”
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