A wealth of candid,
practical insights

(And this is just scratching the surface.)

Change that Channel? Nike Resolves to Fix Pricing Conflict with Amazon

| Pete Morelli | ,
For over a decade, athletic titan Nike declined to partner with Amazon, America’s largest online retailer. Nike held out, wanting to carefully control brand messaging while enjoying higher margins …
Read More

Dynamic Pricing Should Come with a Warning Tag

| richardharrington | , ,
With astonishing speed, Uber has disrupted the taxicab industry. Others have looked at their success and dreamed of emulation. The strategy often touted for Uber’s success is surge pricing; chargin…
Read More

When Is a Pricing Problem Not a Pricing Problem?

| Reed Holden | ,
This is a story of a highly specialized drug, Ilaris, which is sold by Novartis for $16,000 a dose or $64,000 a year. They sell to under 10,000 patients a year. Novartis discovered that the drug ma…
Read More

Subscribe Below

Recent Articles

Sign Up for Insights

Holden Advisors is a team of experts in pricing and sales performance.

We help build and protect our clients’ pricing power by leveraging decades of expertise in negotiation, sales strategy, and value-based pricing.

Quick Links

© Holden Advisors. All rights reserved | Privacy Policy