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Pricing Priorities: What is Really Worth Your Time?

| Ellen Quackenbush | ,
Ask any salesperson what their most valuable asset is, and they will answer instantly—my time. Great sales people are really stingy about this scarce asset, always asking “Is this the best use of m…
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The Actions for Strategic Pricing

| Reed Holden |
Lately, we’ve had a lot of conversations with businesses that are ramping up “strategic pricing”. They’ve adopted more systematic approaches to pricing and have taken responsibility for setting pri…
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When is a Price War, Not a Price War?

| richardharrington |
When is a price war, not a price war?
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Change that Channel? Nike Resolves to Fix Pricing Conflict with Amazon

| Pete Morelli | ,
For over a decade, athletic titan Nike declined to partner with Amazon, America’s largest online retailer. Nike held out, wanting to carefully control brand messaging while enjoying higher margins …
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