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Fast Fixes: Three Things You Can Do to Acquire Profitable Customers

| saadshahzad |
What is the foremost goal of a successful business? To make a profit. Now, this may seem obvious, but in working across industries, it seems to me that many businesses need a reminder. I see this t…

Bullies and Backbone

Recently, we’ve seen a number of negotiators get taken to the cleaners in business and politics when they just didn’t know how to deal with a bully. You know who they are: they yell and scream at y…

Is elasticity the best tool in your arsenal? Not always

When deciding on the price to charge in the market, many companies look to price elasticity— how the volume sold changes with the price charged to work towards what they hope will be a profit maxim…

Is Your Product Really a Commodity?

Is Your Product a Commodity? Is it really? Or, does your customer cry commodity to get you to decrease your price? Adele McLean talks about how you can get out from under the negotiation tactic “cr…

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