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Price Plots Can Hide Big Price Leakages

| Ellen Quackenbush |
You and your pricing team have been diligent in using your pricing software to monitor price realization and eliminate outliers, reduce unwarranted discounting, and tighten up your price band. Bewa…

The Imperative for Understanding Buyer Behavior

In a recently published study, there was a claim that nearly three quarters of executives do not understand Buyer Behavior1. What an interesting statistic. While the area of study around buyer beha…

The Downward Effect of Pricing Technology

Recently, I had an interesting conversation with the VP of Pricing for a $15B manufacturing company. The primary topic of our discussion was the implementation of a pricing technology system that w…

Fast Fixes: Three Things You Can Do to Acquire Profitable Customers

| saadshahzad |
What is the foremost goal of a successful business? To make a profit. Now, this may seem obvious, but in working across industries, it seems to me that many businesses need a reminder. I see this t…

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