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Ask the Expert: GM Survey Report Commentary

| Erin Cihak |
At Holden Advisors, we often speak with General Managers (GMs) about commercial transformation. We want to understand not only what is happening in their markets and their businesses, but also the …
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Report: 2018 GM Survey

| Patrick McCullough |
Holden Advisors works with General Managers to improve the commercial performance of their businesses. Throughout the course of our work, we have identified a disconnect between the vision for and …
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Price Plots Can Hide Big Price Leakages

| Ellen Quackenbush |
You and your pricing team have been diligent in using your pricing software to monitor price realization and eliminate outliers, reduce unwarranted discounting, and tighten up your price band. Bewa…
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The Imperative for Understanding Buyer Behavior

| Emily Macaulay | ,
In a recently published study, there was a claim that nearly three quarters of executives do not understand Buyer Behavior1. What an interesting statistic. While the area of study around buyer beha…
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