A wealth of candid,
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Jedi Mind Tricks to Boost Sales and Protect Price

| Pete Morelli |
Holden Advisors consulting projects generally focus on the core competency of understanding, communicating, and mutually sharing in created value. Value is the central pillar of all best practices …
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News from the Field: Key Questions to Address Price Leakage

| Pete Morelli |
One of our top goals in any client engagement is uncovering revenue and profit growth opportunities.  Recently, we worked with a global technology manufacturer to answer four key questions:
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A Continuing Saga: What If Your Customers Hate You?

| Reed Holden |
Last month, I wrote about problems with the phone company that provides service to our home in the woods of Maine. If you don’t remember, the service is terrible and the process to get problems res…
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Go Beyond the Spreadsheet to a New Customer Value Conversation

| Ellen Quackenbush |
Recent articles and blog postings are abuzz with the power of price segmentation, driven by the abundance of transaction data and the power of pricing analytics to create highly-tuned segmentations…
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We help build and protect our clients’ pricing power by leveraging decades of expertise in negotiation, sales strategy, and value-based pricing.

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